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(News) SingPost apologises MinMin Jan 7th, 10, 07:17 PM #1
SingPost apologises
Spray-painted post boxes part of marketing campaign by local events agency it hired

Controversy arose over a publicity campaign based on the Youth Olympic Games (YOG) theme, Express Yourself, which saw six post boxes scattered around the island sprayed with 'graffiti'. SingPost is a YOG sponsor. -- ST PHOTO: DESMOND LIM

IT SEEMED like a good idea at the time, but Singapore Post yesterday apologised for a recent publicity stunt that backfired.

Responding to questions about 'acts of vandalism' carried out on mailboxes recently, SingPost chief executive Wilson Tan said yesterday: 'I would like to again apologise for any inconvenience caused to all parties.'

Speaking at a media event held at the Killiney Road Post Office to introduce SingPost as a sponsor for the Youth Olympic Games (YOG), he said of the clamour that arose after the antics made the news: 'Certainly, that was not the desire and aim.'

The stunt involved six post boxes being spray-painted by a shadowy masked figure dubbed the Inkman, who also made an appearance and posed for photographs at the event yesterday.

SingPost said yesterday that it had engaged local events agency A Group Of People to carry out the viral marketing campaign centred on the YOG theme, Express Yourself.

The agency approached the police late last month to ask if a licence was required for the 'out-of-the-box' street art stunt, said SingPost.

SingPost apologises

lennardseah's Avatar
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lennardseah Jan 7th, 10, 09:14 PM #2
like that also need license zzz they own the mailboxes
wwenze's Avatar
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wwenze Jan 7th, 10, 09:33 PM #3
Welcome to Singapore

But Inkman? That's... seriously lame.
metamorph8 nyuuu~~

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metamorph8 Jan 7th, 10, 10:18 PM #4
An apology? Whatever for?
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metaknecht Jan 7th, 10, 11:57 PM #5
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midniteguy Jan 9th, 10, 12:40 AM #6
the one outside bukit batok MRT also kena
dunno is by singpost or not.
kena sprayed WE ARE THE WORLD
♥ thelastname
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