Display 2007 was a hodgepodge of new display technologies including Sonys new OLED. Sony Electronics revealed two of its OLED display models, an 11-inch model previously shown in January at the Consumer Electronics Show in Las Vegas, and a new 27-inch model.
According to AV Watch, the 11-inch model has a 1024x600 resolution, while the 27-inch holds a 1024x1080 resolution. Both models have a 1,000,000:1 contrast ratio, which can also go beyond that. Also both displays have greater than 100% NTSC color reproduction with peak brightness at 600cd/m2 and a white peak at 200cd/m2. Both models come with HDMI and DC input.
The big seller for this new technology, however, is the thickness of the design. The 11-inch model has a thickness of 3mm, while the 27-inch panel has a thickness of 9mm. Another big bonus is the displays reduction in power consumption compared to LCDs and plasma screens, making the OLED an eco-friendly device.
Sony had previously announced looking into OLED displays, showing a previous prototype at CES. Todays announcement shows that the company has taken another step closer to actual production. Sony representatives had this to say, In regard to 11-inch being able to achieve life, it is at the level which is considerably close to mass production.

Sonys direct competition in the OLED display market is Toshiba. Toshiba Matsushita showed their LTPS OLED display at Display 2007 also, with a 20.8-inch model.








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